WORK EXPERIENCE

Reef Check International, Santa Cruz

• Reef Check is an international scientific nonprofit organization that trains qualified SCUBA diving citizen scientists to monitor kelp forests and coral reefs.

Communications & Marketing Volunteering - November 2022 - PRESENT

• Developed a strategic marketing communication analysis for Reef Check focused on their internal and external communication needs.
• Worked to develop strategy to boost authority and share research data, including developing a blog and crafting a media outreach list.
• Created a crisis communication plan for the organization.

Trustona Media: Cloudwards.net, PrivacyJournal.net, Cyprus (Remote) 

• Cloudwards.net and PrivacyJournal.net are online publications focused on cloud-based technology and online privacy.

Chief Editor - August 2020 - PRESENT 

• Manage daily operations and editorial team of 25 workers, including topic editors, copy editors, fact checkers, formatters, designers, social media editors, and video editors.
• Develop communications and publishing strategy for two publications, including SEO, content hubs, topic authority, website management and stakeholder outreach.
• Develop and manage publishing and editorial calendar.
• Provide final proofreading edits to an average of 10 to 15 articles each week.
• Hire and train new editorial team members on systems and style.
• Increased monthly traffic for Cloudwards.net from 83 thousand to 1.4 million.
• Launched PrivacyJournal.net in January 2023, now with 2,000 monthly visits.

Copy Editor - August 2019 - August 2020

• Copy edited 10 to 12 articles per week (AP style).
• Develop and maintain editorial style guide, and overall consistency in communication integrity within the publication.

Passport Admissions, San Diego, California (Remote) 

• Passport Admissions is an organization coaching medical school applicants for admissions, including essays.

Editor & Writing Coach - December 2017 - January 2020

• Coached students applying for medical school on creative writing for personal statements, primary essays and secondary essays.

Freelance Editor, Remote 

Editor, Copy Editor & Writer - February 2015 - September 2020

• Freelance editor, copy editor and writer for small businesses.

Eat Just (Formerly Hampton Creek), San Francisco

• Hampton Creek/Eat Just is a startup food technology company dedicated to using plant-based protein to replace eggs.

Partnerships Team - September 2013 - February 2015

• Implemented U.S. sales / marketing development and strategies for consumers. 
• Developed international outreach, marketing and business strategy.

Global Press Institute, San Francisco

• Global Press Institute is a non-profit journalism project coaching women in developing countries to be journalists, then provides a publishing platform.

Editor - December 2012 - June 2013

• Edited articles (AP style).
• Trained journalists in five Asian countries.

Chronicle Books, San Francisco 

• Chronicle Books is an established book publishing company.

Editorial Intern - July 2012 - December 2012

• Assisted two editorial departments in transcribing edits (Chicago style), writing copy, researching market trends and sorting pitches. 

Hawthorn Creative, Portsmouth 

• Hawthorn Creative publishes annual marketing magazines.

Editorial Coordinator - September 2010 - January 2012

• Wrote, edited, fact checked copy (Chicago style) for 20-plus annual marketing publications. 
• Coordinated between editorial and design on three publications.

Global Post, Boston 

• Global Post is a small international news agency.

Editorial Intern - June 2010 - August 2010

SKILLS

• Writing, editing, copyediting, proofreading, interviewing, fact checking, scripts.
• Project management, strategy implementation, organization, market research.
• Content curation, topic development, SEO/SEM optimization, Google Analytics.
• Strong technical competency in Word, PowerPoint, Excel, MailChimp, Canva, Adobe and more.
• Creating policies, trainings and guidelines.
• Staff and resource management, KPI and goal development.
• Website management (WordPress, Hubspot), formatting, content updates.
• Social media: Twitter, Facebook, LinkedIn, Instagram, YouTube.
• Email management, newsletters, networking.
• International and remote work coordination, multicultural literacy.
• Strong interpersonal skills, team player, high emotional intelligence.
• Languages: Basic-conversational Spanish.

EDUCATION

Master’s in Strategic Communications

National University, San Diego, California  

Integrated Marketing Communications; Research Methods; Crisis Communications; Communication in Global Environment; Emerging Interactive Media; Legal & Ethical Issues in Communications; Campaign & Program Management; Campaign & Program Evaluation; Persuasion; Capstone Project

University of New Hampshire, Durham, New Hampshire  

• Bachelor’s in Journalism
• Bachelor’s in European Culture Studies

Other Courses:

University of Victoria, Victoria, Canada / Remote 

• Principles and Concepts of Ecological Restoration 

Community College of San Francisco, San Francisco, California

• Public Speaking & Storytelling Course